Storytelling – for World Usability Day

Stories really can be simple, so it’s amazing how often people in business fail to tell a good one. The most basic ingredients of a story you can tell about work are: Stuff happens People care The moral I’ve highlighted “People care” because this is the bit people usually leave out of business stories. But … Continue reading Storytelling – for World Usability Day

Business storytelling – Trinity College Sept17

Stories can help you describe your work or pitch an idea, but they can also unlock the kind of culture change you want to see in your business. Stories work better than mission statements or strategy documents because we’ve all grown up listening to stories as a way of understanding the world. All good stories … Continue reading Business storytelling – Trinity College Sept17

Rule #1 of Video Storytelling – Edit in Your Head FIRST!

FIRST RULE of video storytelling: edit in your head before you hit record. If you shoot too much footage a) you’ll struggle to edit it; b) you’ll lose track of the story; and c) the result will be hard to watch. Chances are you’ll lose heart and never finish your first story. So here’s how … Continue reading Rule #1 of Video Storytelling – Edit in Your Head FIRST!