Pitch to Win – BIPC session

There are three parts to a successful pitch:

You: what do you have to say about yourself to make people take you seriously. THEY DON’T WANT YOUR LIFE STORY.

Your audience: what do they need, how can your idea help them. DO YOUR HOMEWORK!

Your message: use stories, use metaphors, use evidence. DON’T USE JARGON OR BULLSH*T

The presentation from the session is here. And the worksheets I used are here.

There are plenty more techniques to help you sell your best ideas here.

And an interesting development from Nat West – an iPhone app that helps you structure a video pitch.

Good luck!


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s